Story
SuperPetit is a French brand born from the idea of celebrating every child's inner superhero.
How it all started...
Inspired by their own families, sisters from Lyon – Maud and Diane, wanted to stimulate children’s imagination and empower them to follow their dreams. Their innovative concept, non-toxic silicone tablemats, reinvented coloring for kids combining whimsical designs with practical application. First launched in 2015, SuperPetit tablemats saw rapid success and with complementary talents, the sisters have continued to grow the product line, now with 4 design collections and ongoing development of playful accessories. Maud, based in Hong Kong, drives product and brand design while Diane manages global distribution and logistics from France. The sister’s commitment to the environment mandates sustainable product development and a portion of sales donated to “1% for the Planet”, a non-profit organization that connects companies with environmental charities.
Sparking the imagination
SuperPetit is a French children’s brand designing products that add a new dimension to playtimes. This fresh, modern range of accessories sparks the imaginations of kids of all ages. Each product in the SuperPetit universe is exciting and full of fun, made to delight every little superhero girl or boy with creative possibilities.
Reinventing Colouring
SuperPetit has reinvented colouring by developing a range of silicone placemats to colour again and again. Useful out-and-about and at home, they keep kids amused for hours – just colour, erase and start again. Each collection is created to engage children’s curiosity in a different way. As well as keeping little artists busy, we encourage children to have fun interacting in the kitchen with SuperPetit Chef; and to care for our planet with the Wildlife collection.
Safe Playtime
Non-toxic product development cleverly incorporates functional benefits with fanciful inspiration. Incredibly practical, our soft silicone mats, 100% food grade, protect delicate surfaces from the wear and tear of busy kids. Hygienic, great for traveling, perfect for snacking or playing